diff --git a/cmd/jpictl/dns.go b/cmd/jpictl/dns.go
index 9023730..f3a2cbe 100644
--- a/cmd/jpictl/dns.go
+++ b/cmd/jpictl/dns.go
@@ -2,9 +2,11 @@ package main
 
 import (
 	"context"
+	"net/netip"
 	"os"
 	"time"
 
+	"darvaza.org/core"
 	"github.com/spf13/cobra"
 
 	"git.jpi.io/amery/jpictl/pkg/cluster"
@@ -149,10 +151,43 @@ var dnsShowCmd = &cobra.Command{
 	},
 }
 
+var dnsAddCmd = &cobra.Command{
+	Use:    "add <name> <address..>",
+	Short:  "dns add registers a new machine on the public DNS",
+	Args:   cobra.MinimumNArgs(2),
+	PreRun: setVerbosity,
+	RunE: func(cmd *cobra.Command, args []string) error {
+		var addrs []netip.Addr
+
+		for _, s := range args[1:] {
+			addr, err := core.ParseAddr(s)
+			switch {
+			case err != nil:
+				return core.Wrap(err, s)
+			case !addr.IsValid(), addr.IsUnspecified(), addr.IsPrivate(), addr.IsMulticast():
+				return core.Wrap(core.ErrInvalid, s)
+			default:
+				addrs = append(addrs, addr)
+			}
+		}
+
+		mgr, err := newDNSManagerCommand(cmd, true, true)
+		if err != nil {
+			return err
+		}
+
+		ctx, cancel := context.WithTimeout(context.Background(), DNSSyncTimeout)
+		defer cancel()
+
+		return mgr.Add(ctx, args[0], addrs...)
+	},
+}
+
 func init() {
 	rootCmd.AddCommand(dnsCmd)
 
 	dnsCmd.AddCommand(dnsWriteCmd)
 	dnsCmd.AddCommand(dnsSyncCmd)
 	dnsCmd.AddCommand(dnsShowCmd)
+	dnsCmd.AddCommand(dnsAddCmd)
 }
diff --git a/pkg/dns/add.go b/pkg/dns/add.go
new file mode 100644
index 0000000..3c9c6c4
--- /dev/null
+++ b/pkg/dns/add.go
@@ -0,0 +1,69 @@
+package dns
+
+import (
+	"context"
+	"net/netip"
+	"os"
+	"time"
+
+	"darvaza.org/core"
+	"github.com/libdns/libdns"
+)
+
+// Add adds a machine to the DNS records
+func (mgr *Manager) Add(ctx context.Context, name string, addrs ...netip.Addr) error {
+	// TODO: validate name
+
+	cur, err := mgr.GetRecords(ctx, name)
+	if err != nil {
+		return core.Wrap(err, "GetRecords")
+	}
+
+	// merge []SyncAddr for name
+	s := mgr.asSyncRecordsMap(cur)[name+mgr.suffix]
+	for _, addr := range addrs {
+		s = AppendSyncAddr(s, addr)
+	}
+
+	return mgr.addSyncAddr(ctx, name, s)
+}
+
+func (mgr *Manager) addSyncAddr(ctx context.Context, name string, s []SyncAddr) error {
+	var recs []libdns.Record
+
+	for _, a := range s {
+		recs = append(recs, libdns.Record{
+			ID:    a.ID,
+			Name:  name + mgr.suffix,
+			Type:  core.IIf(a.Addr.Is6(), "AAAA", "A"),
+			TTL:   time.Second,
+			Value: a.Addr.String(),
+		})
+	}
+
+	SortRecords(recs)
+	err := writeRecords(recs, os.Stdout)
+	if err != nil {
+		return err
+	}
+
+	_, err = mgr.p.SetRecords(ctx, mgr.domain, recs)
+	return err
+}
+
+// AppendSyncAddr appends a [netip.Addr] to a [SyncAddr] slice
+// if the address is new.
+func AppendSyncAddr(s []SyncAddr, addr netip.Addr) []SyncAddr {
+	for _, se := range s {
+		if se.Addr.Compare(addr) == 0 {
+			// found
+			return s
+		}
+	}
+
+	s = append(s, SyncAddr{
+		Addr: addr,
+		TTL:  time.Second,
+	})
+	return s
+}